The Secrets of Selling: How to win in any sales situation (Financial Times Series)

By far the best book on selling I have ever read. I bought a copy for every member of my sales team.Guy Barber, Managing Director, TradersBazaar Promotions... entertaining, informative and human. The charm is there from beginning to end.Wayne Preece, Services Sales Executive, Microsoft (UK) LtdGeoff King understands his subject with a rare clarity and communicates it with a rare charm. This is surely the best book ever written on selling and I believe it will become a classic.Mike Richardson, Sales Manager, Top Line Parts LtdThe tips, tricks and techniques described in this book amount to uncommon wisdom. It is without doubt the Rolls Royce of sales books.Chris Dadd, Senior Manager, Win Telecommunications Services plcDoes your job involve selling? Would you like to increase your numbers so that you regularly meet, and beat, your sales targets? Of course you would. And this is the book that will help you make that happen.The Secrets of Selling gives you all the practical skills you need to excel in selling, from finding leads and setting up meetings with prospective buyers, right through to closing the deal. It brings together a whole host of tips, tricks and techniques to make sure you win in every sales situation.Want to beat your sales target? The Secrets of Selling reveals how.Geoff King is the author of 'The Secrets of Selling: How to win in any sales situation (Financial Times Series)', published 2009 under ISBN 9780273713005 and ISBN 0273713000.