4901789

9780077091330

Strategy for Sustainable Business: Environmental Opportunity and Strategic Choice

Strategy for Sustainable Business: Environmental Opportunity and Strategic Choice

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  • ISBN-13: 9780077091330
  • ISBN: 0077091337
  • Publisher: McGraw-Hill Companies, The

AUTHOR

Crosbie, Liz, Knight, Ken

SUMMARY

This book addresses the issue of how businesses need to include sustainable development in their commercial strategy. It explores strategic choices, and the strategic planning process in partnership with specific areas of finance and marketing.Crosbie, Liz is the author of 'Strategy for Sustainable Business: Environmental Opportunity and Strategic Choice' with ISBN 9780077091330 and ISBN 0077091337.

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