Selling with Excellence: A Quality Approach for Sales Professionals

Every sales professional will appreciate this book's unique combination of traditionally successful sales concepts, continuous improvement techniques, & customer-oriented business practices. The acronym C.A.S.H.-Customer oriented, Always improving, Strategically planned, & hard data based in sales. Important topics also include: identifying customers, & methods to being customer oriented; pursuing continuous improvement through benchmarking, the PDCA cycle, & other practices; aligning goals & achievements by creating strategic plans; accessing & capturing important information about customers; using quality techniques to create action plans for personal success.McCloskey, Larry A. is the author of 'Selling with Excellence: A Quality Approach for Sales Professionals' with ISBN 9780873893220 and ISBN 0873893220.