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32268458

9783659190803

Relationship marketing tactics and customer loyalty: The case of the Telecommunications industry in Ghana

Relationship marketing tactics and customer loyalty: The case of the Telecommunications industry in Ghana
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Product details

  • ISBN-13: 9783659190803
  • ISBN: 3659190802
  • Publication Date: 2012
  • Publisher: LAP LAMBERT Academic Publishing

AUTHOR

Godfred Koi-Akrofi, Joyce Koi-Akrofi

SUMMARY

Godfred Koi-Akrofi is the author of 'Relationship marketing tactics and customer loyalty: The case of the Telecommunications industry in Ghana', published 2012 under ISBN 9783659190803 and ISBN 3659190802.

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