logo
Cancel

947667

9780761912439

How to Use Advertising to Build Stron Brands

How to Use Advertising to Build Stron Brands
$81.00
$3.95 Shipping
  • Condition: New
  • Provider: gridfreed Contact
  • Provider Rating:
    69%
  • Ships From: San Diego, CA
  • Shipping: Standard
  • Comments: New. In shrink wrap. Looks like an interesting title!
seal  
$60.12
$3.95 Shipping
List Price
$73.95
Discount
18% Off
You Save
$13.83
  • Condition: Acceptable
  • Provider: wagonwheelbooks Contact
  • Provider Rating:
    96%
  • Ships From: DFW, TX
  • Shipping: Standard
  • Comments: paperback. cover and corner wear. highlighting. underlining. wrinkled pages from paperclips. creased covers.
seal  

Ask the provider about this item.

Most renters respond to questions in 48 hours or less.
The response will be emailed to you.
Cancel

Product details

  • ISBN-13: 9780761912439
  • ISBN: 0761912436
  • Publisher: SAGE Publications, Incorporated

AUTHOR

Jones, John Philip

SUMMARY

This study provides an examination of the marketing technique of brand building. It covers aspects of brand management, brand equity, new and mature brands and extends the concept to new areas such as political marketing, green marketing and the arts.Jones, John Philip is the author of 'How to Use Advertising to Build Stron Brands' with ISBN 9780761912439 and ISBN 0761912436.

[read more]

Questions about purchases?

You can find lots of answers to common customer questions in our FAQs

View a detailed breakdown of our shipping prices

Learn about our return policy

Still need help? Feel free to contact us

View college textbooks by subject
and top textbooks for college

The ValoreBooks Guarantee

The ValoreBooks Guarantee

With our dedicated customer support team, you can rest easy knowing that we're doing everything we can to save you time, money, and stress.