5205430
9780470110126
A revealing look at the power of measurement in business and the world at large, this book asserts that there are no actual 'intangibles' and that virtually any business quality can be measured.Hubbard, Douglas W. is the author of 'How to Measure Anything Finding the Value of "Intangibles" in Business', published 2007 under ISBN 9780470110126 and ISBN 0470110120.
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