Advertising & Promotion Books

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Results 1 - 50 of 2,251 for Advertising & Promotion Books

1.

Handbook of International Advertising Research by Cheng, Hong ISBN: 9781444332377 List Price: $195.00

$137.41 (Save 29%)

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Managing Sports Facilities And Major Events by Westerbeek, Hans, Emery, Pa... ISBN: 9780415401098 List Price: $61.95

$8.52 (Save 86%) $15.00 (Save 75%)

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Media Planning A Practical Guide by Surmanek, Jim ISBN: 9780844235127 List Price: $24.95

$8.05 (Save 67%) $15.00 (Save 39%)

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Advertising for Dummies by Dahl, Gary ISBN: 9780470045831 List Price: $21.99

$6.30 (Save 71%)

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Design of Advertising by Nelson, Roy P. ISBN: 9780697129338 List Price: $72.74

$10.32 (Save 85%)

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Copywriter's Handbook A Step-by-step Guide to Writing Copy That Sells by Bly, Robert W. ISBN: 9780805078046 List Price: $18.99

$3.24 (Save 82%) $15.00 (Save 21%)

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Dynamics of International Advertising : Theoretical and Practical Perspectives by Mueller, Barbara ISBN: 9781433103841 List Price: $54.95

$2.99 (Save 94%) $15.00 (Save 72%)

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Twenty Ads That Shook the World The Century's Most Groundbreaking Advertising and How It Cha... by Twitchell, James B. ISBN: 9780609807231 List Price: $14.95

$1.97 (Save 86%) $15.00

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Art of Client Service by Solomon, Robert, Verklin, D... ISBN: 9781427796714 List Price: $19.95

$4.79 (Save 75%) $15.00 (Save 24%)

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Provocateur: Images of Women and Minorities in Advertising by Cortese, Anthony J. ISBN: 9780742555396 List Price: $24.95

$9.30 (Save 62%) $15.00 (Save 39%)

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Sales Promotion Essentials The 10 Basic Sales Promotion Techniques... and How to Use Them by Schultz, Don E., Robinson, ... ISBN: 9780844233550 List Price: $19.95

$1.22 (Save 93%) $15.00 (Save 24%)

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Social Communication in Advertising Consumption In The Mediated Marketplace by Leiss, William, Kline, Step... ISBN: 9780415966764 List Price: $49.95

$6.11 (Save 87%) $15.00 (Save 69%)

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Business of Special Events by Malouf, Lena ISBN: 9780470904084 List Price: $50.00

$10.02 (Save 79%) $15.00 (Save 70%)

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Ogilvy on Advertising by Ogilvy, David ISBN: 9780394729039 List Price: $24.95

$4.88 (Save 80%)

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Advertising And the Science of Seduction by Armstrong, J. Scott ISBN: 9781403913432 List Price: $42.50

$59.45 $15.99 (Save 62%)

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How to Put Your Book Together and Get a Job in Advertising (Newly Revised Edition) by Paetro, Maxine ISBN: 9780393732856 List Price: $32.95

$2.94 (Save 91%) $15.00 (Save 54%)

17.

Audience Economics Media Institutions and the Audience Marketplace by Napoli, Philip M. ISBN: 9780231126533 List Price: $32.00

$24.43 (Save 23%) $15.00 (Save 53%)

18.

Cases in Advertising And Marketing Management Real Situations for Tomorrow's Managers by Applegate, Edd, Johnsen, Art ISBN: 9780742538368 List Price: $32.95

$8.08 (Save 75%) $15.00 (Save 54%)

19.

Get On Tv! The Insider's Guide To Pitching The Producers And Promoting Yourself by Jordan, Jacquie, Osmond, Donny ISBN: 9781402205910 List Price: $14.95

$9.99 (Save 33%) $15.00

20.

Erotic History of Advertising by Reichert, Tom ISBN: 9781591020851 List Price: $24.98

$19.29 (Save 22%) $15.00 (Save 39%)

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Advertising in Contemporary Society Perspectives Toward Understanding by Rotzoll, Kim B., Haefner, J... ISBN: 9780252065422 List Price: $20.00

$18.40 (Save 8%)

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Signing Signed English A Basic Guide by Bornstein, Harry, Saulnier,... ISBN: 9780517561324 List Price: $13.95

$1.22 (Save 91%) $15.00

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REPOSITIONING: The New Battle for Your Mind by Trout, Jack, Rivkin, Steve ISBN: 9780071635592 List Price: $26.95

$5.65 (Save 79%)

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Fables of Abundance A Cultural History of Advertising in America by Lears, Jackson T. ISBN: 9780465090754 List Price: $23.00

$2.73 (Save 88%)

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How Disruption Brought Order by Dru, Jean-Marie ISBN: 9780230600690 List Price: $27.95

$5.06 (Save 81%)

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End of Advertising As We Know It by Zyman, Sergio, Brott, Armin ISBN: 9780471429661 List Price: $14.95

$0.75 (Save 94%)

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Cases in Advertising Management by Kelley, Larry D., Jugenheim... ISBN: 9780765622617 List Price: $34.95

$21.30 (Save 39%) $15.99 (Save 54%)

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Advertising: A Very Short Introduction (Very Short Introductions) by Fletcher, Winston ISBN: 9780199568925 List Price: $11.95

$2.54 (Save 78%)

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Decoding Advertisements Ideology and Meaning in Advertising by Williamson, Judith ISBN: 9780714526157 List Price: $18.95

$5.89 (Save 68%)

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One Hundred Greatest Advertisements by Watkins, Julian L. ISBN: 9780486205403 List Price: $14.95

$2.75 (Save 81%)

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Prize Winner of Defiance, Ohio How My Mother Raised 10 Kids on 25 Words or Less by Ryan, Terry, Orman, Suze, R... ISBN: 9780743273930 List Price: $22.95

$14.95 (Save 34%)

32.

Prize Winner of Defiance, Ohio How My Mother Raised 10 Kids on 25 Words or Less by Ryan, Terry, Orman, Suze ISBN: 9780743211239 List Price: $14.00

$0.13 (Save 99%) $15.00

33.

Advertising by Townsley, Maria ISBN: 9780538698702 List Price: $34.95

$24.48 (Save 29%) $15.00 (Save 57%)

34.

Daily You : How the Advertising Industry Is Defining Your Identity, Your Worth, and Your World by Turow, Joseph ISBN: 9780300165012 List Price: $28.00

$5.99 (Save 78%)

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How to Advertise by Roman, Kenneth, Maas, Jane ISBN: 9780312340216 List Price: $15.95

$5.96 (Save 62%)

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Advertising, the Uneasy Persuasion Its Dubious Impact on American Society by Schudson, Michael ISBN: 9780465000807 List Price: $27.00

$5.93 (Save 78%)

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Hey, Whipple, Squeeze This by Sullivan, Luke ISBN: 9780470190739 List Price: $19.95

$1.66 (Save 91%)

38.

Your Attention Please How to Appeal to Today's Distracted, Disinterested, Disengaged, Disenc... by Davis, Alison, Brown, Paul ISBN: 9781593376871 List Price: $14.95

$4.76 (Save 68%)

39.

Adland A Global History of Advertising by Tungate, Mark ISBN: 9780749448370 List Price: $39.95

$6.47 (Save 83%)

40.

You Are the Message: Secrets of the Master Communicators by Ailes, Roger, Kraushar, John ISBN: 9780870949760 List Price: $29.00

$4.39 (Save 84%) $32.53

41.

Do-It-Yourself Advertising and Promotion How to Produce Great Ads, Brochures, Catalogs, Dire... by Hahn, Fred E. ISBN: 9780471273509 List Price: $24.95

$13.33 (Save 46%)

42.

Advertising Consumer Subjectivity in Modern and Postmodern Times by Odih, Pamela ISBN: 9780761941903 List Price: $90.00

$213.53

43.

Madison & Vine Why the Entertainment And Advertising Industries Must Converge to Survive by Donaton, Scott ISBN: 9780071462167 List Price: $16.95

$2.96 (Save 82%)

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In Defense of Advertising by Kirkpatrick, Jerry ISBN: 9780978780302 List Price: $16.95

$8.36 (Save 50%)

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Brand New Brand Thinking Brought to Life by 11 Experts Who Do by Baskin, Merry, Earls, Mark,... ISBN: 9780749436780 List Price: $35.00

$7.55 (Save 78%)

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Advertising, Commercial Spaces and the Urban by Cronin, Anne M. ISBN: 9780230216808

$51.31

47.

The Changing World of International Advertising by Smith, William S. ISBN: 9780757585951 List Price: $89.00

$12.07 (Save 86%)

48.

Nonverbal Communication in Advertising - Sidney Hecker - Hardcover by Hecker, Sidney, Stewart, Da... ISBN: 9780669141726 List Price: $40.00

$18.76 (Save 53%)

49.

The Elements of Copywriting: The Essential Guide to Creating Copy That Gets the Results You ... by Blake, Gary ISBN: 9780028613383 List Price: $22.95

$6.44 (Save 71%)

50.

Language of Television Advertising by Geis, Michael L. ISBN: 9780122789809 List Price: $37.50

$56.87

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